Luxury Candy Seller Says Competitor Isn't Acting Sweet

Law360, New York (June 16, 2017, 2:28 PM EDT) -- High-end candy retailer Sugarfina Inc. slapped a competitor with an infringement suit Thursday in California federal court, alleging that Sweet Pete’s LLC has tried to capitalize on its success by copying its innovative packaging and products, confusing consumers in the process.

The California-based luxury candy boutique is well-known for its unmistakable packaging that elegantly presents its curated treats, attracting imitators like Sweet Pete’s, which has ripped off everything from Sugarfina’s patented candy box — featuring rows of “museum-quality” Lucite cubes that display the sweets — to...
To view the full article, register now.

Law360 UK

UK Financial Services

Read Our Latest UK Legal News & Analysis

Financial Services Law360 UK and Insurance Law360 UK provide breaking news and in-depth analysis on U.K. and European Union regulation, enforcement, legislation, and litigation involving banks, investment firms, insurers, and more.