Swiss Miss Hot Cocoa Ingredients Not So 'Simple,' Buyers Say

By Mike Curley (November 20, 2019, 3:46 PM EST) -- A proposed class of consumers is taking Conagra Brands Inc. to California federal court, claiming the company deceived them by advertising Swiss Miss hot chocolate as having "simple" ingredients like cocoa while it actually uses heavily processed, alkalized cocoa.

In a complaint filed Friday, named plaintiff Mishari Aleisa told the court that when he bought Swiss Miss Simply Cocoa Dark Chocolate Hot Cocoa Mix in August, he believed based on the labeling that it contained cocoa in its simplest form.

But he later found out the cocoa had been alkalized, which means the chocolate is soaked in a solution made from...

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