Beyond Meat Hit With $38.9M Verdict In Ad Slogan TM Suit

By Dorothy Atkins ( November 24, 2025, 6:19 PM EST) -- A Massachusetts federal jury hit Beyond Meat Inc. with a $38.9 million verdict Monday, finding the meat-alternative food maker's use of the slogan "Great Taste, Plant-Based" in joint Dunkin' Donuts ads willfully infringes a trademark registered by rival Vegadelphia Foods, according to counsel....

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