Facebook Rival Says 'Timelines' Mark Not Generic

Law360, Los Angeles (March 7, 2013, 3:20 PM EST) -- Timelines Inc. on Wednesday filed its opposition to a bid by Facebook Inc. to quash a trademark suit brought by Timelines that alleges the social media giant's timeline feature infringes the company's "timelines" mark, arguing that the term is not too generic to warrant protection.

The filing comes more than a month after Facebook filed its motion for summary judgment and urged an Illinois federal judge to dismiss the suit, saying that although Timelines owns three U.S. registrations for the "timelines" mark in connection with Web-based...
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