Analysis

Can Louis Vuitton® Not Take A Joke?

Law360, New York (October 5, 2017, 9:16 PM EDT) -- Louis Vuitton Malletier SA made news this week at the U.S. Supreme Court with a high-profile case over parody bags, but that's nothing new: Over the past decade, the designer has been at the center of an unusually high number of similar lawsuits over joking references to its products.

The latest, filed over a line of cheap canvas totes with "My Other Bag ..." on one side and a cartoon drawing of an iconic designer handbag on the other, was tossed out in early 2016 by a federal judge who suggested that Louis Vuitton perhaps "cannot take a joke."

"Louis Vuitton...

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