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Polaroid Can't Claim TM On Photo Borders, Fujifilm Says

Law360, Chicago (November 13, 2017, 7:11 PM EST) -- Fujifilm's North American unit on Monday slapped Polaroid's parent company with a lawsuit in New York federal court, saying the company is lobbing insincere trademark and trade dress infringement claims over its white film border as a last-ditch effort to profit from its intellectual property portfolio.

Fujifilm North America Corp. is asking a judge to find that its newest instant photographs — which emerge from its Instax Square cameras with a square photo surrounded by a square white border — do not infringe any of PLR IP...
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Case Information

Case Title

Fujifilm North America Corporation v. PLR IP Holdings, LLC et al

Case Number



New York Southern

Nature of Suit



Naomi Reice Buchwald

Date Filed

November 13, 2017

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