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Expert Analysis

Keeping Sponsored Content On The FTC's Good Side

By Theresa Mullineaux and Shannon Peters (October 21, 2019, 4:49 PM EDT) -- For startups, social media can offer cheap and effective publicity, but startups must also be mindful that any advertising, including on social media, will require compliance with federal regulations. While sponsored content regulations once went largely unenforced against social media-based advertising, times are changing....

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