Mixed Media: A Smarter Approach To Class Action Notice

Law360, New York (June 11, 2015, 9:21 AM EDT) -- The flash of exciting technology, evolving media habits, and — let's be honest — the eternal quest for lower costs tempts class action practitioners to abandon "outdated" media tools for providing class notice. But a rush to lean too heavily on the newer tools available via digital and social media can leave substantial segments of the class without due process. Rather than throwing out the old tools to make room, experienced practitioners are simply using a bigger toolbox....

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