Church & Dwight Wins $10M In Pregnancy Test False-Ad Suit

Law360 (September 6, 2018, 10:19 PM EDT) -- A federal judge has awarded Church & Dwight nearly $10 million in its false advertising suit against rival SPD Swiss Precision Diagnostics GmbH, the maker of home pregnancy test Clearblue, but denied the household product manufacturer’s request for punitive damages, saying the competitor’s actions were not egregious.

The order from U.S. District Judge Alison J. Nathan, issued Aug. 22 but sealed until Tuesday, caps four years of litigation that went up to the Second Circuit, which affirmed the lower court’s 2015 ruling that the Clearblue test was deceptively marketed because it purported to estimate the length of pregnancy consistent with the...

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