Ill. Judge Tosses Quaker Oats 'Natural' Ad Row

Law360, New York (August 16, 2017, 5:21 PM EDT) -- An Illinois federal judge axed a proposed class action alleging that Quaker Oats Co.’s use of “100% Natural” claims on its oatmeal is misleading since it doesn’t disclose the presence of an herbicide, finding that the consumers couldn’t challenge the labeling under state law.

U.S. District Judge Charles Norgle on Monday dismissed with prejudice the proposed class action brought by Kathleen Gibson, which had taken issue with the chemical glyphosate, the most common herbicide in the world. Growers — not Quaker Oats — apply the chemical before harvest, and Gibson and three other named plaintiffs claimed that when they had the...

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