NFL, DraftKings Partner In League's First Daily Fantasy Deal

Law360 (September 26, 2019, 5:09 PM EDT) -- The NFL on Thursday named DraftKings Inc. as its first official daily fantasy sports partner, but the deal does not include sports betting, keeping the NFL as the only remaining one of the four major leagues without such a deal.

The "landmark partnership" makes DraftKings the NFL's "exclusive" sponsor for daily fantasy sports, or DFS, and provides DraftKings with access to NFL branding across its products, the companies said in a joint statement. Nearly 90 percent of DraftKings users have competed in an NFL contest, the companies said.

"Daily fantasy football has been a tremendous vehicle for fans of all types...

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