Brand Battles: NCAA Aims To Stop 'March' TM Before Tourney

By Bill Donahue ( March 18, 2019, 6:29 PM EDT) -- In Law360's latest roundup of new actions at the Trademark Trial and Appeal Board, the NCAA gets mad over a "March Mulligan" trademark, Heineken takes aim at a rival "Tiger" beer and a dispute erupts over the "Rockford Peaches" women's baseball team featured in "A League of Their Own."...

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