Under Armour 'Rush' Fabric Won't Hasten Recovery, Suit Says
Law360 (December 14, 2020, 6:26 PM EST) -- Under Armour Inc. claims its "UA Rush" apparel line improves athletic performance by recycling the body's energy to increase blood circulation, but in reality the sports apparel company's fabric has no such benefits, according to a proposed class action filed Monday in New York federal court.
Under Armour advertises its Rush products as "the fabric version of an infrared sauna" that recycles an athlete's body heat back into their muscles for more energy and a faster recovery, but the "far-infrared radiation" the clothing line supposedly reflects back to the athlete doesn't actually penetrate human skin, according to the complaint filed by...
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