Law360, New York (November 13, 2006, 12:00 AM EST) -- On January 27, 2005, a California jury awarded $15.6 million to a commercial model for two hours’ work. In 1986, Russell Christoff, who later became known as the familiar face on the label of Taster’s Choice coffee, posed for a two-hour photo shoot for the Nestle company.
He earned $250 and a promise that he would be paid $2,000 more if his image were used to promote Taster’s Choice. Christoff never heard back from Nestle, and assumed his image had not been selected.
Financial Services Law360 UK provides breaking news and analysis on the financial sector. Coverage includes UK and European Union policy, enforcement, and litigation involving banks, asset management firms, and other financial services organizations.