Case Study: Kwikset V. Superior Court

Law360, New York (January 31, 2011, 5:29 PM EST) -- On Jan. 27, 2011, the California Supreme Court addressed the question of what constitutes “loss of money or property” for standing purposes under California’s unfair competition law (Business and Professions Code section 17200 et seq. (the UCL)) and false advertising law (Business and Professions Code section 17500 et seq.).

In Kwikset Corporation, et al., v. Superior Court (Benson), the Supreme Court held that plaintiffs who allege they were deceived by a product’s label into purchasing a product that they would not have purchased otherwise have “lost...
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