Bath & Body Bites 1st In 'Twilight' Trademark Battle

Law360, New York (March 9, 2011, 1:11 PM EST) -- Bath & Body Works Brand Management Inc. sued the maker of the "Twilight" movies in New York on Tuesday, seeking a judgment that the retailer's Twilight Woods toiletry products do not infringe a trademark for the vampire saga.

The use of the word “Twilight” in the Twilight Woods line of lotions, shower gels and other products is not likely to confuse consumers into thinking they originate from filmmaker Summit Entertainment LLC rather than Bath & Body, according to the suit filed in the U.S. District Court...
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