Adidas, NBA Say 'We Not Me' Mark Owner Lied To USPTO

Law360, New York (September 27, 2011, 6:55 PM EDT) -- Adidas AG and the National Basketball Association Inc.'s marketing arm asked an Oregon federal court Monday to trim a licensing company's trademark and unfair competition suit alleging their "We Not Me" advertising campaign infringed its marks, saying the company’s founder lied to obtain the trademarks.

The sportswear giant, NBA Properties Inc. and its co-defendants, which also include the Boston Celtics and Celtics player Kevin Garnett, filed a motion for partial summary judgment on We Not Me Ltd.’s claim of trademark infringement and unfair competition under the...
To view the full article, register now.
Law360 Pro Say Podcast
Check out Law360's new podcast, Pro Say, which offers a weekly recap of both the biggest stories and hidden gems from the world of law.