Senate Panel Reviews 'Inflated' Sports Equipment Ads

Law360, New York (October 19, 2011, 7:34 PM EDT) -- Sports safety experts discredited marketing claims touting the ability of certain equipment to reduce debilitating on-field head injuries on Wednesday, telling a Senate committee that further research and enhanced consumer education remained the most viable tools for combating sports concussions.

Senate Committee on Commerce, Science and Transportation Chairman John D. Rockefeller IV, D-W.Va., Sen. Tom Udall, D-N.M., and other committee members grilled a panel of former student athletes, medical researchers and a standard-setting body executive about “misleading” advertising for anti-concussion or concussion-reducing sports equipment, including claims...
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