We use cookies on this site to enable your digital experience. By continuing to use this site, you are agreeing to our cookie policy. close

Seventh Generation Settles 'Natural' Claims For $4.5M

Law360, Boston (July 1, 2016, 6:10 PM EDT) -- Seventh Generation Inc. has agreed to pay $4.5 million to settle a class action in New York federal court that claimed it deceptively labeled its cleaning products as “natural” even though they contained synthetic preservatives.

In a statement Friday, the company said that it stands behind the use of the term “natural” on its labeling, but said the costs of fighting the suit were too burdensome to continue. The consumers who sued have stipulated that the company has to adhere to its own current labeling standards,...
To view the full article, register now.
Law360 Pro Say Podcast
Check out Law360's new podcast, Pro Say, which offers a weekly recap of both the biggest stories and hidden gems from the world of law.