Ad Regulator Issues Guidance On Consent For Data Sharing
Law360 (December 4, 2019, 6:03 PM EST) -- The Network Advertising Initiative has released new guidance for its members outlining that opt-in consent by consumers and a detailed notice is now required before their sensitive and personal data can be collected and shared.
The self-regulatory group for third-party digital advertisers said Monday that the guidance outlines that members, which include Google and Microsoft, must work with their partners to provide a notice to users detailing how their data will be used and shared.
The guidance says that consent must be obtained for the collection of the following types of opt-in data: precise location information, sensor data, sensitive data, and...
Stay ahead of the curve
In the legal profession, information is the key to success. You have to know what’s happening with clients, competitors, practice areas, and industries. Law360 provides the intelligence you need to remain an expert and beat the competition.
Access to case data within articles (numbers, filings, courts, nature of suit, and more.)
Access to attached documents such as briefs, petitions, complaints, decisions, motions, etc.
Create custom alerts for specific article and case topics and so much more!