Skinnygirl Margarita Maker Can't Wriggle Out Of False Ad Suit

Law360, New York (July 2, 2012, 7:00 PM EDT) -- A federal judge on Friday kept alive a proposed class action accusing Beam Global Spirits and Wine Inc. and a reality TV star of falsely advertising their Skinnygirl Margarita as all-natural, rejecting Beam's contention that consumers' problems were with retailers, not the manufacturer.

U.S. District Judge Noel L. Hillman denied Deerfield, Ill.-based Beam's motion to dismiss, along with its argument that consumers lacked a “direct relationship” with the spirits maker, because they'd bought their Skinnygirl Margaritas, associated with reality TV star Bethenny Frankel, in liquor stores,...
To view the full article, register now.

UK Financial Services

UK Financial Services

Read Our Latest UK Financial Services Coverage

Financial Services Law360 UK provides breaking news and analysis on the financial sector. Coverage includes UK and European Union policy, enforcement, and litigation involving banks, asset management firms, and other financial services organizations.