DirecTV Owes $4B For False Ads, FTC Says As Trial Opens

By Dorothy Atkins (August 14, 2017, 7:04 PM EDT) -- DirecTV LLC should have to pay $3.95 billion for misleading millions of consumers about the actual costs of their subscriptions, the Federal Trade Commission told a California federal judge during opening arguments of a bench trial on Monday.

The FTC filed suit against DirecTV in March 2015, alleging that DirecTV's marketing campaign for its two-year contract violates the Federal Trade Commission Act by not clearly disclosing its terms. (AP) Between 2007 and 2015, 33 million consumers signed up for DirecTV's services, FTC attorney Jacob A. Snow said. During that period, DirecTV sent out 78 billion print ads that didn't clearly disclose...

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