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Betty, Inc. v. PepsiCo., Inc.
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7:16-cv-04215
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May 21, 2021
Pepsi Didn't Steal Super Bowl Ad, 2nd Circ. Affirms
A panel of Second Circuit judges on Friday upheld PepsiCo's successful defense of claims that it stole an advertising firm's idea for a Super Bowl ad that aired in 2016.
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December 20, 2019
Top 10 Copyright Rulings Of 2019
From Jerry Seinfeld to Taylor Swift to a pair of U.S. Supreme Court decisions, 2019 saw a slew of rulings on important copyright cases. To keep it all straight, here's a breakdown of the 10 biggest ones you need to remember, plus 10 more you should know that didn't make the cut.
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November 13, 2019
Pepsi Didn't Steal Super Bowl Ad, Judge Says
Pepsi won a ruling Wednesday ending a copyright lawsuit that claimed it stole the idea for a Super Bowl commercial from an ad agency's unused pitch, a decision that said the two had "few, if any similarities."
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May 02, 2019
Pepsi Bid To Nix Super Bowl Ad Suit Falls Flat, Agency Says
An ad agency accusing Pepsi of stealing its idea for a Super Bowl ad starring singer-actress Janelle Monae celebrating the soda maker's history has urged a New York federal court to reject Pepsi's bid for a quick win in the suit, saying distinct elements of the agency's pitch ended up in "The Joy of Dance" commercial.
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April 02, 2019
Pepsi Insists Janelle Monae Super Bowl Ad Was All Pepsi
Pepsi is pushing for a quick end to a suit in New York federal court alleging it stole elements of a Connecticut advertising agency's pitch for the company's 2016 Super Bowl commercial featuring Janelle Monae.
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June 05, 2018
Pepsi Can't Stop Conn. Ad Agency's Super Bowl Suit
Pepsi lost its bid to dismiss a Connecticut advertising agency's claim that it stole a pitch for a Super Bowl ad when a New York federal judge on Monday ruled the latter sufficiently showed the soda giant should have at least negotiated its use of the idea.
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November 23, 2016
Pepsi Says Super Bowl Ad Didn't Come From Conn. Agency
In response to allegations by a Connecticut advertising agency that Pepsi stole copyrighted material for its "Joy of Dance" Super Bowl halftime ad, the soft drink giant on Tuesday asked a New York federal judge to dismiss the claim, noting substantial differences between the agency's idea and its showcase spot.
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June 07, 2016
Agency Challenges Pepsi Over Super Bowl Ad Copyright
A Connecticut advertising agency says Pepsi's "Joy of Dance" Super Bowl halftime ad wasn't so super after all, alleging Tuesday in a New York federal lawsuit that the soft drink giant stole its idea to produce the showcase spot.