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FTC Secures Ban On Marketer's Sale Of Precise Location Data

By Allison Grande (January 18, 2024, 10:53 PM EST) -- The Federal Trade Commission on Thursday announced its second enforcement action this month aimed at cracking down on unauthorized collection and use of consumers' sensitive location information, revealing a settlement that will bar data aggregator InMarket Media from selling or licensing the precise location data it uses for marketing and targeted advertising. ...

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