Fox Settles $30M Suit Over Muhammad Ali Super Bowl Promo

Law360 (July 17, 2018, 5:42 PM EDT) -- Fox Broadcasting Co. has settled a $30 million lawsuit in which the company that owns the rights to legendary boxer Muhammad Ali's identity accused the network of using his voice and life story without permission in a 2017 Super Bowl promotion, according to a filing Monday in California federal court.

The suit, filed in October by Muhammad Ali Enterprises LLC, claimed that Fox's three-minute lead-in to the game between the Atlanta Falcons and the New England Patriots used footage of the late boxer, audio of his voice and highlights of his life story without permission. Fox could have sold that time...

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