6 Ways Technology Hobbles Attorney Efforts To Recruit Clients

Law360, New York (January 20, 2015, 5:32 PM EST) -- With progress, attorneys have many new and robust ways to connect with new clients. Lawyers blog, have more sophisticated websites, and share news and information on social media.

But for the law profession as a whole, progress also has brought many new challenges, notes Allen Rodriguez, co-founder of the law marketing agency ONE400 and former director of attorney services at LegalZoom Inc.

"Many non-attorney-owned legal service businesses have aggregated information and created decision trees and other software that enable people to handle simple legal transactions at very low prices without attorneys," Rodriguez says. "This, as well as a few other technologies,...

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