Building Your Own Business Development Plan

Law360, New York (July 28, 2011, 12:56 PM EDT) -- As many lawyers know, Business Development 101 was not part of their law school curriculum. The marketplace is going through a major change, some would say permanently, and generating new business is key to survival. In today’s economy, in any economy, business development should always be at the forefront. Not an option. So let’s get started.

Where Do You Start?

Business development is a marathon and not a sprint. Devoting one hour a week to your business development efforts will make it part of your normal...
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