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Analysis

The Top 10 Trademark Rulings Of 2017

Law360, New York (December 12, 2017, 4:45 PM EST) -- From Cheerios box trade dress to generic “googling” to a blockbuster U.S. Supreme Court decision, 2017 was another bumper year for major rulings in trademark law. Here are the 10 you need to remember.

10. In re General Mills IP Holdings II LLC

The Trademark Trial and Appeal Board’s August ruling said that General Mills couldn't register the famous yellow Cheerios box as a trademark, thanks largely to the widespread use of the color by competitors.

The ruling, which General Mills chose not to appeal, rejected...
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Case Information

Case Title

The Black & Decker Corporation et al v. Positec USA Inc.


Case Number

1:11-cv-05426

Court

Illinois Northern

Nature of Suit

830(Patent)

Judge

Honorable Robert M. Dow, Jr

Date Filed

August 10, 2011


Case Title

Tiffany and Company v. Costco Wholesale Corporation


Case Number

1:13-cv-01041

Court

New York Southern

Nature of Suit

Trademark

Judge

Laura Taylor Swain

Date Filed

February 14, 2013


Case Title

David Elliott, et al v. Google Inc.


Case Number

15-15809

Court

Appellate - 9th Circuit

Nature of Suit

3840 Trademark

Date Filed

April 22, 2015


Case Title

Deere & Company v. FIMCO Inc.


Case Number

5:15-cv-00105

Court

Kentucky Western

Nature of Suit

Trademark

Judge

Thomas B. Russell

Date Filed

April 27, 2015


Case Title

NantKwest, Inc. v. Iancu


Case Number

16-1794

Court

Appellate - Federal Circuit

Nature of Suit

830 Patent Infringement (Fed. Question)

Date Filed

April 5, 2016


Case Title

Booking.com B.V. v. Matal


Case Number

1:16-cv-00425

Court

Virginia Eastern

Nature of Suit

Trademark

Judge

Leonie M. Brinkema

Date Filed

April 15, 2016


Case Title

Twentieth Century Fox Tel., et al v. Empire Distribution, Inc.


Case Number

16-55577

Court

Appellate - 9th Circuit

Nature of Suit

3840 Trademark

Date Filed

April 21, 2016


Case Title

Allstate Insurance Company v. Kia Motors America, Inc.


Case Number

2:16-cv-06108

Court

California Central

Nature of Suit

Trademark

Judge

S. James Otero

Date Filed

August 15, 2016

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